Cooperative Economics (aka.Black Capitalism) is immersed in the ethic of African-Americans building wealth together, as exemplified in the Kwanzaa value of "'''ujamaa meaning ''''cooperative economics. A prominent proponent and example of this '''cooperative economics is Russell Simmons who can be seen advocating the building of not only individual black businesses, but communities of black businesses. Simmons has made the comment that Black MBA students and graduates have the notion that they want to own their own businesses, not to simply be employed in someone else business.

The mentality of group success is highlighted and examined in the book http://www.coradaniels.com/black-power-inc.html Black Power Inc. by Cora Daniels. In her writings, Ms. Daniels says that the ethic of individual success is exemplified by African-Americans born before and during the civil-rights movement, while proponents of group success are born after the civil rights movement.

A recent effort to standardize black capitalism as a movement was introduced in two books: Black Labor: White Wealth and the more recent book Powernomics by [http://www.powernomics.com/ Dr. Claud Anderson]. In these two books Dr. Anderson outlines a schema on which black wealth can be coordinated and developed through a nine-issue plan.

Some see cooperative economics (aka Black Capitalism) as a form of [Social entrepreneurship] which aims to build businesses that are oriented around providing services and goods that benefit the community in which they were built. Others see this as an outgrowth of the communal and tribal ethic attributed to traditional African cultures. I See it as Simply Just Making Sense/Cents.

Be A Part of The Solution and Not The Problem.....Join The Co-op.